For example, studies have shown that TV coverage affects which social and political issues the public considers to be most important.
The most popular shows tended to be Westerns, police dramas, and science-fiction series. We need to know these things, or we along with our government will suffer. For many viewers, a key benefit to using a DVR is that it gives them the ability to skip all the commercials in TV programs.
Maude, a spin-off from the successful sitcom All in the Family, centered on a divorced woman as well. The sitcom One Day at a Time featured a divorced mother struggling to raise two teenaged daughters on her own.
These independent producers tended to be more willing to address frequently debated subject matter than the networks.
Our American society has designed its lifestyle around the convenience of the TV and the fact that it is so easily accessible. The practice of time shifting, or recording TV programs to watch at a later time, posed a significant threat to commercial television in the s.
The television has become an important part of our entertainment today. The show was set in a multicultural neighborhood in East Los Angelesand it received critical praise for presenting a thriving Hispanic culture to national TV audiences.
But cable TV channels relaxed these standards in the s, and the broadcast networks had to follow in order to compete. The sponsor's name was often made part of the title, as in the Texaco Star Theater sponsored by the Texaco oil company or the Camel News Caravan sponsored by Camel cigarettes.
We are informed through the television of the latest news, weather, and information which are important in our daily lives. This change in audience focus led the networks to tackle more frequently debated issues in their programs.
The late s also saw the introduction of a new type of TV ad called an infomercial. Some cable channels also sell commercial time to advertisers, but others only air commercials for their own programs.
Television Culture in Postwar America. Finally, television helped to spread American culture around the world. They emphasize that TV exists not only to entertain and inform, but also to sell things and make viewers think in certain ways.
Afterthe NAACP continued to work with the television industry to increase the number of high-profile roles for minorities on screen, as well as to create more employment opportunities for minorities behind the scenes of TV programs.
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